Value is usually equated with price; but, really isn't the entire experience a value proposition? Coupons and deep discounts not managed properly do not develop a loyal customer base for any business, let alone a Sub Shop. Instead, it creates the mind set, I only eat that category when I find an offer that is appealing price wise.
At Jersey Mike's in Frisco & Plano, our goal is to create a value proposition that combines food, customer service, physical environment and comfort. How do we attack this issue:
First, our menu offers a selection for everyone, including Kid's & Senior's, Northeastern transplants, Health conscious, and everyone else in between. Moreover, you will never go away hungry from Jersey Mike's Subs, we deliver a big sub packed with the highest quality ingredients.
Secondly, our team members are dressed and groomed appropriately, not only greet you, but, identify that you are "alive", able to express themselves to you, and will process your order efficiently in a timely manner all with a smile.
Third, our stores are impeccably clean and maintained to the highest standards, you see your meat come from the meatcase, sprinkled with fresh ripe veggies, wrapped in clean butcher paper and delivered to you with a smile
Fourth, our clean, fresh store environment with music playing at a low level and TV's with closed captioning on the latest sports and news, creates a soothing environment to relax and enjoy your subs.
Lastly, you are a guest in our shop and we appreciate you making a conscious decision to come to Jersey Mike's Frisco/Plano, we will treat you the way we were taught by our Grandmother's and Mother's. We make every effort to ask about your meal and take time to "thank you" one last time for coming to join us.
Value, that is how we define it at Jersey Mike's Frisco & Plano, it is about an experience, whether you are a Mom with kids in tow or a business person in search of a quick lunch alternative, we welcome you to our shop.
Want more? Mom's we have stickers and cookies for the kids, with more fun things on the way. Business people we offer magnets with our phone number remind you to call ahead, your order will be waiting for you, and by the way we can cater the next meeting.
Giving back to the community is a topic for another day, but is a big part of our value to the community.
Occasionally, we do utilize coupons to drive traffic to our stores for the first time, to try "Mike's Way", or as a reminder that we have not seen you for a while, or just to say "thanks & come on in today".
We promise you will enjoy your Jersey Mike's experience and be more than satisfied when you live or else we are not the most authentic sub makers in Frisco & Plano.
Tuesday, June 22, 2010
Tuesday, June 8, 2010
VOTE - Jersey Mike's Best Sandwich in Plano
Plano Profile http://www.planoprofile.com/planoprofile/ is conducting it's annual Best Eats Contest for Plano, the survey takes less than 2 minutes.
http://www.surveymonkey.com/s.aspx?sm=zqNyMSD5AKLm65pyqvLxTGyVZY30o7z%2bx5gMQCQhPsE%3d&
The most authentic subman in Frisco/Plano is asking loyal FANS to please take a minute to go vote for Jersey Mike's Subs as best sandwich - Question 18 & while you are there you can vote for Jersey Mike's Subs on questions: 3,4,7,8,18,25.
As a THANK YOU for your support, print the page that says, "thanks for completing the survey" & bring it in for free chips & a drink!
Can't wait to see Jersey Mike's Subs as Best Sandwich in Plano!
http://www.surveymonkey.com/s.aspx?sm=zqNyMSD5AKLm65pyqvLxTGyVZY30o7z%2bx5gMQCQhPsE%3d&
The most authentic subman in Frisco/Plano is asking loyal FANS to please take a minute to go vote for Jersey Mike's Subs as best sandwich - Question 18 & while you are there you can vote for Jersey Mike's Subs on questions: 3,4,7,8,18,25.
As a THANK YOU for your support, print the page that says, "thanks for completing the survey" & bring it in for free chips & a drink!
Can't wait to see Jersey Mike's Subs as Best Sandwich in Plano!
I can taste it!
Wednesday, June 2, 2010
Most Authentic Sub Maker in Frisco/Plano - Jersey Mike's
He bakes his own bread.....

He buys and slices on the freshest produce daily.....
He slices & sprinkles your Original Italian with 6 cheeses & meats, onions, lettuce, tomato's, red wine vinegar, blended olive oil, oregano, & a dash of salt in less than a minute.
Who is this man? Why he is the Most Authentic Sub Maker in Frisco/Plano!!!!!! His name Jersey Mike!
Authentic Northeastern Style Subs since 1956! Authentic in Frisco/Plano since 2008!

He buys and slices on the freshest produce daily.....
He slices & sprinkles your Original Italian with 6 cheeses & meats, onions, lettuce, tomato's, red wine vinegar, blended olive oil, oregano, & a dash of salt in less than a minute.
Who is this man? Why he is the Most Authentic Sub Maker in Frisco/Plano!!!!!! His name Jersey Mike!
Authentic Northeastern Style Subs since 1956! Authentic in Frisco/Plano since 2008!
Tuesday, May 11, 2010
Health Department and my Mental Health
Right in the Jersey Mike's Subs Frisco Plano mission statement: "served in an impeccably clean restaurant", which we do maintain....so why do I get so damn nervous and uptight every time the Health Inspector comes in? Hell, I have shot free throws in front of 10,000 people, that was pressure! We have always received an "A" grade, usually 1 minor infraction of something silly not labeled or out of place, NO WORRIES! right? Wrong, my heart sinks, my brow sweats and my shoulders hunch, thoughts of I don't know what race through my mind, as if some giant rat came in the store and had babies since I left 30 minutes ago......Life is funny, even when we know we have nothing to worry about we stress more, when we should stress we don't? Why is that? Not really sure.....plus for goodness sake we make subs, not new hearts.
Guess the point is, we are true to our mission statement and pass with flying colors, and my mental health suffers, because I want our customer to have the best freshly sliced sub in a clean store served by a well trained team. Thanks to all of you for making us the best.
So once again, an "A"! Thanks to our team at Jersey Mike's Subs Frisco Plano!
Now to the back porch with a Scotch!
Guess the point is, we are true to our mission statement and pass with flying colors, and my mental health suffers, because I want our customer to have the best freshly sliced sub in a clean store served by a well trained team. Thanks to all of you for making us the best.
So once again, an "A"! Thanks to our team at Jersey Mike's Subs Frisco Plano!
Now to the back porch with a Scotch!
Tuesday, April 20, 2010
Wipe Out Kids Cancer Donation
Jersey Mike's Subs of DFW presented WOKC with a check for $50,000 last week, which concludes this wildly successful fund raiser benefiting children with cancer and their families.
It was an amazing ride and Jersey Mike's Frisco Plano was happy to be a part of the success! The communities of Frisco and Plano came out and supported this cause by raising $6,760 in our 2 stores, we appreciate all of you!
Looking forward to next year's event!
Have a cause, ask us and we can support you as well.
It was an amazing ride and Jersey Mike's Frisco Plano was happy to be a part of the success! The communities of Frisco and Plano came out and supported this cause by raising $6,760 in our 2 stores, we appreciate all of you!
Looking forward to next year's event!
Have a cause, ask us and we can support you as well.
Tuesday, March 30, 2010
Wipe Out Kids Cancer Video & Recap
Wipe Out Kids Cancer Day at Jersey Mike's Plano/Frisco was a huge success, raising $6,760 for this very deserving Charity. In addition, DFW Jersey Mike's Stores combined to raise $50,000!
Customers in Jersey Mike's Frisco/Plano locations were treated to live radio broadcasts, DJ's spinning tunes, Mascot appearances, Local Dignitary appearances, and the unparalleled customer service they have become accustom to from Jersey Mike's Frisco/Plano.
Volunteers included: Frisco Mayor Maso, Wipe Out Kids Cancer Board Members, Frisco Business Association, Frisco & Plano Chamber Members, Frisco & Plano Chamber Presidents, Mary Dowling, U15 Frisco Dynamo Girls Soccer &; Zeigler Family Members.
Check out our video of the event and relive the excitement! http://www.youtube.com/watch?v=g-tZ-lZZA20
Customers in Jersey Mike's Frisco/Plano locations were treated to live radio broadcasts, DJ's spinning tunes, Mascot appearances, Local Dignitary appearances, and the unparalleled customer service they have become accustom to from Jersey Mike's Frisco/Plano.
Volunteers included: Frisco Mayor Maso, Wipe Out Kids Cancer Board Members, Frisco Business Association, Frisco & Plano Chamber Members, Frisco & Plano Chamber Presidents, Mary Dowling, U15 Frisco Dynamo Girls Soccer &; Zeigler Family Members.
Check out our video of the event and relive the excitement! http://www.youtube.com/watch?v=g-tZ-lZZA20
Wednesday, March 3, 2010
Dallas DJ Bill Cody to support Jersey Mike's Plano & WOKC
To ensure everyone has a great time while supporting Wipe Out Kids Cancer on Friday, March 12th, Dallas's #1 DJ Bill Cody will be appearing at Jersey Mike's Plano(1881 N. Central Expressway, Southbound South of Park) from 11 - 1. Bill will be the official MC and will be playing music to make the event lively.
DJ Bill Cody is known as the "Best Voice in the Business" for flawless announcements. "High Energy" enthusiastic performance makes Bill the number one choice for Corporate functions in the Dallas / Fort Worth, and North Texas area. Bill also regularly travels for major events around the country.
Thanks to Bill for his donation of his time for WOKC and Jersey Mike's Plano!
DJ Bill Cody is known as the "Best Voice in the Business" for flawless announcements. "High Energy" enthusiastic performance makes Bill the number one choice for Corporate functions in the Dallas / Fort Worth, and North Texas area. Bill also regularly travels for major events around the country.
Thanks to Bill for his donation of his time for WOKC and Jersey Mike's Plano!
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